I was a woman with a mission and single-minded in the pursuit of my dream.
Estee Lauder
If you don’t sell, it’s not the product that’s wrong, it’s you.
Estee Lauder
Touch a face. Touch a hand. Say, “This is for you, this is what I want you to wear.”
Estee Lauder
When you stop talking, you’ve lost your customer. When you turn your back, you’ve lost her.
Estee Lauder
Look for a sweet person. Forget rich.
Estee Lauder
If there is a message at all, it’s probably that we have to recognize in ourselves how we feel morally about certain things and make sure we follow that up with our actions.
Estee Lauder
New generations want to buy their own brands … They don’t necessarily want to buy a brand that’s been around for a long time.
Estee Lauder
Our existing brands have a fairly strong and wide distribution in the stores that they are already sold. We were excited about the possibility of working with Kohl’s to create new brands for their customers.
Estee Lauder
I have never worked a day in my life without selling. If I believe in something, I sell it, and I sell it hard.
Estee Lauder
If you put the product into the customer’s hands, it will speak for itself if it’s something of quality.
Estee Lauder
Beauty is an attitude. There’s no secret. Why are all brides beautiful? Because on their wedding day they care about how they look. There are no ugly women – only women who don’t care or who don’t believe they’re attractive.
Estee Lauder
I didn’t get there by wishing for it or hoping for it, but by working for it.
Estee Lauder
In a perfect world, we’d all be judged on the sweetness of our souls. But in our less than perfect world, the woman who looks pretty has a distinct advantage and, usually, the last word.
Estee Lauder
I never dreamed about success. I worked for it.
Estee Lauder
You may have great inner resources, but they don’t show up as confidence when you don’t feel pretty.
Estee Lauder
People are more apt to believe you and like you when you know you look fine. And when the world approves, self-respect is just a little easier.
Estee Lauder
Both were European in every straight-laced way and I desperately wanted to be 100 percent American.
Estee Lauder
I recognized in my Uncle John my true path…I watched and learned.
Estee Lauder
Lauderisms:
Create your own style
Don’t be afraid of the trial and error approach
Find the proper location
When you’re angry, never put it in writing
You get more bees with honey
Keep your own image straight in your mind
Learn to say no.
Divide and rule
Keep an eye on the competition.
Acknowledge your mistakes
Act tough
Trust your instincts
Write things down
Hire the best people
Train the best sales force
Break down barriers
Give credit where credit is due
Estee Lauder
To sell a cream, you sold a dream in the early days.
Estee Lauder